Influenced by her life experiences and travels, Augusta Hoffman creates interiors like a true master.
Augusta Hoffman is a name quickly gaining recognition in the New York design scene. Since launching her eponymous firm in 2019, this Parsons graduate has made a splash with her signature “devil-may-care” aesthetic. Imagine richly textured wallcoverings, gleaming metallic accents, and luxurious fabrics, often featuring a touch of her favorite – olive green. Each space feels like a meticulously curated artwork, an invitation to a world of effortless elegance. Discover more about this incredible interior designer that we’re definitely going to be seeing a lot more of in the upcoming years!
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After honing her craft at AREA Interior Design, New York-based designer Augusta Hoffman struck out on her own in 2019. Her eponymous firm has quickly become a design darling, known for its bold and captivating aesthetic.
Hoffman’s signature style is a feast for the senses. Picture richly textured wallcoverings, gleaming metallic accents, and luxurious fabrics, often featuring a touch of her favorite color: olive green. Each space feels like a meticulously curated artwork, inviting you to step inside and be transported.
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Augusta Hoffman, a true New Yorker, has carved a niche for herself in the art of making spaces sing. Forget sprawling Texan mansions; Hoffman thrives on the challenge of transforming character-filled New York apartments. “It’s incredibly fun,” she says, “to find creative solutions that maximize both style and comfort in these unique spaces.”
Perhaps the most personal expression of her talent is her very own Manhattan loft, featured in ELLE DECOR (May 2023). It’s a masterclass in layering – effortless yet sophisticated. “Design should be a joyful exploration,” Hoffman believes. “While our spaces exude elegance, there’s always a touch of playful spirit.”
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Parsons-educated designer Augusta Hoffman finds inspiration in unexpected corners of the world. Her travels, most recently to Japan, France, and Mexico, fuel her creative fire. “My dream designs often reflect details I glean from these adventures,” she explains. From the “simplicity and intentionality” of an Aman resort in Kyoto to the “charm and warmth” of cobbled streets in San Miguel de Allende, Hoffman gathers unique treasures for her clients. These “little luxurious details” become the seeds of stunning and personalized spaces.
The energy is palpable at Augusta Hoffman’s new NoHo design studio. Her growing team is tackling a diverse range of projects, from Brooklyn townhomes to a whimsical escape in Palm Beach, and several stunning Hamptons residences. But Hoffman’s ambitions extend beyond interiors. Keep an eye out for her foray into product development – exciting things are on the horizon!
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